Meet The Jutti Maker of Kashmir

Tell us about yourself?

My name is Nusaiba Bhat. My schooling was from Presentation Convent Higher Secondary School which was followed by my Bachelor’s in Commerce from Navakadal College.  I did my Masters in Finance and Control (MFC) from Kashmir University. 
I started my professional career at Multi Commodity Exchange (MCX) Mumbai. After that I worked as a credit officer at India Infoline Finance in Delhi.
I got married in September 2017 and then stayed back in Kashmir. I then took up diploma courses in designing, pattern making, garment construction, art of footwear making etc.

Tell us about Cilwana

Since childhood I was always curious about fabrics, I had a habit of feeling and understanding the intricacies of various fabrics. With this curiosity I traveled across 8 states in India to find the best quality fabrics & leather which goes in making of a perfect and comfortable footwear. With all my leanings and experience in hand I decided to create my own brand which I named “Cilwana”.
 In June 2018 I started with a WhatsApp group, followed by an Instagram page and received overwhelming response for my work. Now I have started my clothing line as well and started my store with help of my husband.
CIlwana’s objective is to have top notch quality Juttis and clothing available to customers. I hand pick each and every product that goes in making the footwear as well as my clothing line.
Cilwana recently tied up with Tul palav as well, we are the footwear partners for many of their campaigns.
We will soon be introducing Kashmir craft Aari work and Tilla in Juttis.

Where do you see Cilwana after 5 years?

In five years we want to be on top in our industry. We would love to be a brand to which others can  go for ideas and strategy.

How can the reader buy from you?

Readers can buy by getting in touch with us on our Instagram page (Cilwana Studio) or by visiting our store at Radio Colony, Rajbagh